Price calculator

How much to charge for a sponsored tweet

Enter your followers on X. You get a starting price for one sponsored post — the same one paidpost sets when you create your page.

Starting price per post$25

$5 × followers ÷ 1,000 · whole dollars · at least $1

Create your page with this price

Free. Connect X read-only; your page starts with this price for posts and reposts, and you can change it anytime.

Why $5 per 1,000 followers

It’s a starting point, not a market average: easy to explain to a brand in one line and easy to change later. A 2,000-follower account starts at $10 a post, a 20,000-follower account at $100.

What moves your price up

  • Engagement

    Brands pay for people who read and reply. If your posts get more replies and reposts than accounts your size, ask for more.

  • Niche

    An audience of founders, developers or investors is harder to reach than a general one. Price that in.

  • Format

    A thread takes longer to write than a single post, and a pinned post holds your top spot for days. Price each above a post.

  • Demand

    If your slots fill up every week, your price is too low. Raise it and watch whether offers keep coming.

Price each format separately

On paidpost you can set a price for each of these, and leave out the ones you don’t sell: Post, Repost, Quote post, Thread, Pinned post, Long post.

Put them together and you have a rate card. See what goes on an X rate card →